By Rachael Spann Urie
Director, Public Relations, STR
HENDERSONVILLE, Tennessee—Anaheim-Santa Ana, California, hotels reported the largest occupancy and revenue-per-available-room increases for the week of 17-23 February 2013, according to data from STR, parent company of HotelNewsNow.com.
The market’s occupancy rose 10.5% to 77.9%, its RevPAR jumped 20.9% to $96.04 and its average daily rate increased 9.5% to $123.32.
Overall, the U.S. hotel industry’s occupancy was up 1.3% to 61.7%, ADR rose 3.4% to $107.40 and RevPAR increased 4.7%to $66.30.
Among the top 25 markets, Philadelphia fell 4.4% in occupancy to 60.4%, posting the largest decrease in that metric.
Oahu Island, Hawaii, rose 19% in ADR to $212.10, achieving the largest increase in that metric. New Orleans reported the only ADR decrease, falling 3.4%to $153.99.
Other than Anaheim-Santa Ana, six markets experienced RevPAR increases of more than 10%: Oahu Island (+19% to $193.77); Dallas (+17.5% to $66.44); Houston (+14% to $82.84); Denver (+11.9% to $63.30); Nashville (+11.9% to $67.63); and Los Angeles-Long Beach (+10.4% to $106.57). Philadelphia (-3.3%to $67.45) and Norfolk-Virginia Beach, Virginia (-2.7% to $32.68), reported the only RevPAR decreases for the week.
Among the chain-scale segments, the upper-upscale segment rose 3.5% in occupancy to 73.1%, reporting the largest increase in that metric.
The upscale segment led the ADR increases, up 4.5% to $119.51, followed by the upper-upscale segment with a 3.4% increase to $153.97.
The upper-upscale segment (+7% to $112.48) and the upscale segment (+6.1% to $86.90) reported the largest RevPAR increases for the week.