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STR: Canada hotel results for 19-25 Sept.
September 30 2010

The Canadian hotel industry reported positive results in the three key performance metrics for the week of 19-25 September 2010, according to data from STR.

HENDERSONVILLE, Tennessee—The Canadian hotel industry reported positive results in the three key performance metrics for the week of 19-25 September 2010, according to data from STR.

In year-over-year measurements, the Canadian hotel industry’s occupancy was up 4.4 percent to 75.3 percent. Average daily rate increased 1.2 percent to CAD$132.45. Revenue per available room increased 5.6 percent to CAD$99.70.

Prince Edward Island experienced the largest occupancy increase, rising 8.9 percent to 72.0 percent, followed by Manitoba with an 8.7-percent increase to 84.7 percent. Newfoundland fell 8.9 percent to 84.6 percent, reporting the largest occupancy decrease.

Two provinces posted ADR increases of more than 5 percent: Manitoba (+9.7 percent to CAD$120.33) and New Brunswick (+7.0 percent to CAD$121.38). Three provinces experienced ADR decreases: Newfoundland (-6.3 percent to CAD$134.32); Alberta (-4.2 percent to CAD$134.77); and Prince Edward Island (-1.4 percent to CAD$107.57).

Four provinces achieved double-digit RevPAR increases: Manitoba (+19.3 percent to CAD$101.94); New Brunswick (+15.5 percent to CAD$87.29); Nova Scotia (+12.7 percent to CAD$113.34); and Quebec (+10.6 percent to CAD$112.58). Newfoundland fell 14.7 percent in RevPAR to CAD$113.60, reporting the largest decrease in that metric.

About STR

STR provides clients—including hotel operators, developers, financiers, analysts and suppliers to the hotel industry—access to hotel research with regular and custom reports covering North America, Mexico and Caribbean. STR provides a single source of global hotel data covering daily and monthly performance data, forecasts, annual profitability, pipeline and census information. STR founded the STR family of companies and is proudly associated with STR Global, RRC Associates, STR Analytics, and HotelNewsNow.com. For more information, please visit www.str.com.

Media contacts:

Jeff Higley
VP, Digital Media & Communications      
jeff@str.com
+1 (615) 824-8664 ext. 3318

Rachael Spann Urie
Communications Coordinator       
rurie@str.com
+1 (615) 824-8664 ext. 3305

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