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STR Global: MEA hotel results for 2012
January 23 2013

In 2012, the region reported a 6.1% increase in occupancy to 60.3%; a 0.5% decrease in ADR to $161.64; and a 5.6% increase in RevPAR to $97.54.

LONDON—The Middle East/Africa region reported mostly mixed performance results in 2012 when reported in U.S. dollars, according to data compiled by STR Global.

In 2012, the region reported a 6.1-percent increase in occupancy to 60.3 percent, a 0.5-percent decrease in average daily rate to US$161.64 and a 5.6-percent increase in revenue per available room to US$97.54.

“Looking at African performance in constant U.S. dollars, a difference in ADR performances between Northern Africa and the rest of Africa becomes evident; Northern Africa’s ADR declined 2.1 percent in constant USD, whilst the remaining continent’s ADR increased 2.6 percent in constant USD”, said Elizabeth Randall Winkle, managing director of STR Global. “Northern Africa experienced a bounce back in occupancy with a 16.8-percent increase to 52 percent. Its African neighbours grew 3.9 percent to 59.6 percent occupancy.  

“The Middle East had a good year achieving its third highest RevPAR of US$131.48 within the last eight years”, Winkle continued. “The region remained popular with developers and guests growing 6.3 percent in room inventory and 10.2 percent in demand”.

Highlights among the region’s key markets for 2012 include (year-over-year comparisons, all currency in U.S. dollars):

  • Cairo, Egypt, jumped 24.5 percent in occupancy to 45.6 percent, reporting the largest increase in that metric, followed by Amman, Jordan (+15.1 percent to 65.0 percent), and Muscat, Oman (+14.3 percent to 59.6 percent).
  • Nairobi, Kenya, reported the largest occupancy decrease, falling 8.2 percent to 62.9 percent.
  • Jeddah, Saudi Arabia (+9.0 percent to US$221.97), and Dubai, United Arab Emirates (+7.9 percent to US$234.99), ended the year with the largest ADR increases.
  • Beirut, Lebanon, reported the only double-digit ADR decrease, falling 10.2 percent to US$186.62.
  • Four markets achieved double-digit RevPAR growth: Amman (+20.9 percent to US$99.39); Jeddah (+19.7 percent to US$176.60); Cairo (+13.7 percent to US$47.35); and Dubai (+11.4 percent to US$181.45).
  • Beirut fell 17.3 percent in RevPAR to US$94.55, reporting the largest decrease in that metric.

In December 2012, the region reported a 3.7-percent increase in occupancy to 57.7 percent, a 1.1-percent increase in ADR to US$177.27 and a 4.9-percent rise in RevPAR to US$102.36.

View the global hotel review for the month of December.

Media contacts:

Konstanze Auernheimer
Director of Marketing & Analysis
STR Global
+44 (0)207 922 1961

Jeff Higley
VP, Digital Media & Communications
+1 (615) 824-8664 ext. 3318

Rachael Spann Urie
Director, Public Relations
+1 (615) 824-8664 ext. 3305


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