HENDERSONVILLE, Tennessee-STR and HotelNewNow.com signed Magnuson Hotels as the founding sponsor of the inaugural Hotel Data Conference, which will be held 4-5 August, 2009, in Nashville, Tennessee.
“We’re delighted to have Magnuson Hotels on board as our founding sponsor,” said Mark Lomanno, president of STR. “As a rapidly expanding brand, they are a perfect fit for what we are trying to accomplish. We launched the Hotel Data Conference to inform the industry how it can dig deep to utilize data. Working with Magnuson Hotels as the founding sponsor will broaden both companies’ horizons.”
“Magnuson Hotels, the world’s largest independent hotel group, is proud to join Smith Travel Research, the global leader in hotel market data, for the first Hotel Data Conference,” said Melissa Magnuson, CEO/Principal for Magnuson Hotels.
Conference attendees will have the opportunity to meet and interact with speakers, panelists and other STR data users. The conference will cover many topics, such as: U.S. hotel industry forecasts from STR, PKF Consulting and PricewaterhouseCoopers; consumer business and leisure travel; hotel demand and industry cycles; and STR data overviews, including top markets, customer segments, chain scale, pipeline and hotel operation statistics.
The Hotel Data Conference will be held at the Renaissance Hotel in downtown Nashville. Registration for the conference is $695, and a special room rate at the Renaissance has been arranged for the conference attendees. Please visit www.HotelDataConference.com to register or to obtain more information.
About STR & HotelNewsNow.com:
For more than 20 years, Smith Travel Research has been the recognized leader for lodging industry benchmarking and research. Smith Travel Research and STR Global offer monthly, weekly and daily STAR benchmarking reports to more than 37,000 hotel clients, representing nearly 5 million rooms worldwide. STR is headquartered in Hendersonville, Tennessee, and STR Global is based in London. For more information, visit www.strglobal.com. HotelNewsNow.com is a division of STR and provides news, trends and data to the global hotel industry via its daily e-newsletter and www.HotelNewsNow.com.
About Magnuson Hotels:
In only six years, Magnuson Hotels, headquartered in Spokane, Washington, has become the world’s largest independent hotel group, as well as the fastest growing hotel chain in history. With a current affiliate base representing aggregate assets in excess of $4.5 billion, Magnuson Hotels has recently added more affiliate hotels with its low-cost franchise alternative than eight out of the top 10 branded hotel chains combined, including Best Western, Days Inn, Super 8 and Ramada.
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