European 'nanobreaks' on the rise as holidaymakers plot last minute escapes from the British weather Hotels.com sees a rise in searches for single night stays to foreign destinations
In the wake of one of the wettest Julys on record, leading booking site Hotels.com has seen a significant rise in searches for last minute short breaks - or nanobreaks - to many popular European destinations as cash-strapped British holidaymakers fight for the right for summer sun.
Paris tops the list of favourite foreign nanobreak locations for Brits, with searches up 50% year-on-year, followed by Nice (up 40%), with Berlin, Rome, Dublin and Valencia following close behind.*
The rise in European nanobreaks coincides with a Social Media competition currently being run by Hotels.com that simply asks people to tag their travel-related Twitter posts #nanobreak. To see the latest Twitter entries visit http://bit.ly/Spuij.
Entries can also be submitted by tagging Flickr pictures or YouTube videos, and the best entry will win a 3-night stay in Rio de Janeiro and return flights with TAP Portugal. Full details are at www.hotels.co.uk/hotel-deals/nanobreak<http://www.hotels.co.uk/hotel-deals/nanobreak>.
Alison Couper, Director of Communications at Hotels.com says: "It is great to see the British holiday spirit alive and well despite the unexpected rain this summer and we are really enjoying reading people's nanobreak musings on Twitter."
-ENDS-
* Based on searches on Hotels.com for one-night stays in July 2009 compared to July 2008.
For more information
Please email press@hotels.co.uk or call:
Cordy Griffiths on 020 7019 2268
Amanda Mills on 020 7492 0914
Nicki Akers on 020 7492 0913
Notes to editors
About Hotels.com
As part of the Expedia group which operates in all major markets, Hotels.com offers more than 100,000 quality hotels, B&Bs and serviced apartments worldwide. If a customer can find the same deal for less on a prepaid hotel, Hotels.com will match it. Hotels.com benefits from one of the largest hotel contracting teams in the industry negotiating the best rates for its customers, plus there are 1.3m reviews from users who have actually stayed in the hotels to ensure customers make an informed choice when booking. Hotels.com won the Gold Award for best hotel booking site in Webuser magazine in February 2009. Travellers can book online or by contacting one of the multilingual call centres on 0871 200 0171.
Fastest-growing foreign nanobreak holiday destinations for UK travellers
| Destination |
Growth in searches for nanobreaks year-on-year |
|
Paris
|
50%
|
|
Nice
|
40%
|
|
Berlin
|
25%
|
|
Rome
|
20%
|
|
Dublin
|
15%
|
|
Valencia
|
10%
|
