LONDON—The Middle East/Africa region reported mixed performance results during April 2011 when reported in U.S. dollars, according to data compiled by STR Global.
The region’s occupancy ended the month with a 9.7-percent decrease to 59.0 percent, its average daily rate rose 10.8 percent to US$176.82, and its revenue per available room ended the month virtually flat with a 0.1-percent increase to US$104.25.
“With the Arab Spring and its consequences still ongoing across parts of Northern Africa and the Middle East, Northern Africa reported a 45-percent RevPAR drop, mainly driven by occupancy declines as demand stayed away”, said Elizabeth Randall, managing director of STR Global. “The Middle East’s overall performance increased in occupancy and average room rate, driven by improvements in the largest two hotel markets of the region—Saudi Arabia and the United Arab Emirates.”
Highlights among the region’s key markets for April include (year-over-year comparisons, all currency in U.S. dollars):
• Two markets ended the month with double-digit occupancy increases: Riyadh, Saudi Arabia (+17.0 percent to 73.8 percent), and Abu Dhabi, United Arab Emirates (+15.7 percent to 69.3 percent).
• Cairo, Egypt, dropped 52.1 percent in occupancy to 33.0 percent, reporting the largest decrease in that metric, followed by Johannesburg, South Africa (-22.1 percent to 46.3 percent), and Muscat, Oman (-20.3 percent to 53.1 percent).
• Johannesburg (+21.6 percent to US$118.06), and Cape Town, South Africa (+15.7 percent to US$153.09), reported the largest ADR increases.
• Three markets experienced double-digit ADR decreases: Abu Dhabi (-20.3 percent to US$164.97); Beirut, Lebanon (-16.8 percent to US$195.19); and Cairo (-12.2 percent to US$114.93).
• Four markets achieved RevPAR increases of more than 10 percent: Riyadh (+27.5 percent to US$210.51); Cape Town (+25.1 percent to US$84.94); Dubai, United Arab Emirates (+13.3 percent to US$216.67); and Jeddah, Saudi Arabia (+13.0 percent to US$150.70).
• Cairo fell 57.9 percent in RevPAR to US$37.93, reporting the largest decrease in that metric.
Performances of key countries in April (all monetary units in local currency):
|
Country
|
Occupancy
|
% change
|
ADR
|
% change
|
RevPAR
|
% change
|
|
Egypt
|
41.0%
|
-48.3%
|
EGP468.74
|
-8.8%
|
EGP192.03
|
-52.9%
|
|
Saudi Arabia
|
73.5%
|
+18.4%
|
SAR677.93
|
+6.7%
|
SAR498.51
|
+26.3%
|
|
South Africa
|
52.1%
|
-2.8%
|
ZAR836.72
|
+2.1%
|
ZAR436.22
|
-0.8%
|
|
United Arab Emirates
|
77.1%
|
+10.0%
|
AED848.88
|
-0.6%
|
AED654.24
|
+9.3%
|
*percentages are increases/decreases for April 2011 vs. April 2010
View Global Hotel Review for April 2011.
Media contacts:
Konstanze Auernheimer
Director of Marketing & Analysis
STR Global
KAuernheimer@strglobal.com
+44 (0)207 922 1961
Jeff Higley
VP, Digital Media & Communications
jeff@str.com
+1 (615) 824-8664 ext. 3318
Rachael Spann Urie
Communications Coordinator
rurie@str.com
+1 (615) 824-8664 ext. 3305
