STR Global: Asia/Pacific results for 2011

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23 January 2012
HNN Newswire


LONDON—Hotels in the Asia/Pacific region experienced positive results in the three key performance metrics in 2011 when reported in U.S. dollars, according to data compiled by STR Global.
 
In year-over-year measurements, the Asia/Pacific region’s occupancy ended the year virtually flat with a 0.2-percent increase to 66.8 percent, its average daily rate increased 9.5 percent to US$140.44 and its revenue per available room was up 9.8 percent to US$93.84.

“Despite the impact of natural disasters, Asia/Pacific reported the highest RevPAR (US$94) and highest average room rate (US$140) in 2011 for the last seven years (since 2005)”, said Elizabeth Randall, managing director of STR Global. “Occupancy levels were on par with last year and lower than 2007 levels reflecting the increasing room stock across the region. Room supply grew by 3.3 percent compound annual growth rate between 2005 and 2010, supply growth fell below the three percent mark in 2011. We are expecting to see performance rebounds in 2012 depending on the avoidance of a wider cooling of the world economy. Our latest Market Forecast, released in November, predicts the performance of Beijing, Hong Kong, Singapore and Sydney. For all four cities we currently expect RevPAR in local currency to increase between 2.8 percent (Sydney) and 9 percent (Singapore)”.

Highlights from key market performers for 2011 in local currency (year-over-year comparisons):
• Bangkok, Thailand, experienced the largest occupancy increase, rising 17.6 percent to 63.2 percent, followed by Phuket, Thailand, with a 10.1-percent increase to 69.7 percent.
• Shanghai, China, reported the only double-digit occupancy decrease, falling 11.6 percent to 56.6 percent.
• Three markets posted ADR increases of more than 10 percent: Hong Kong (+23.1 percent to HKD1,909.45); Jakarta, Indonesia (+13.7 percent to IDR794,656.83); and Bali, Indonesia (+10.6 percent to IDR1,319,697.10).
• Shanghai (-7.5 percent to CNY785,15) and Tokyo, Japan (-6.7 percent to JPY13,144.87) reported the largest ADR decreases for the year.
• Three markets ended the year with RevPAR increases of more than 15 percent: Hong Kong (+26.0 percent to HKD1,601.23); Jakarta (+19.5 percent to IDR569,471.36); and Bangkok (+19.1 percent to 1,888.94).
• Three markets experienced RevPAR decreases of more than 10 percent: Shanghai (-18.2 percent to CNY444.27); Tokyo (-14.7 percent to JPY9,766.07); and New Delhi, India (-11.4 percent to INR5,272.13).

Performances of key countries in 2011 (all monetary units in local currency):

Country Occupancy % change ADR % change RevPAR % change
Australia 73.8% +1.1% AUD172.11 +3.5% AUD126.96 +4.7%
China 61.6% +0.3% CNY768.40 +2.5% CNY473.10 +2.8%
India 59.9% -1.2% INR6,607.85 -0.9% INR3,959.77 -2.1%
Singapore 83.9% +1.0% SGD290.14 +9.9% SGD243.42 +11.0%
 *percentages are increases/decreases for 2011 vs. 2010

Highlights from key market performers for 2011 in U.S. dollars (year-over-year comparisons):
• Hong Kong experienced the largest ADR increase, rising 22.8 percent to US$245.30, followed by Brisbane, Australia, with a 20.8-percent increase to US$190.91.
• New Delhi (-7.6 percent to US$174.21) and Mumbai, India (-4.9 percent to US$177.32), ended the year with the largest ADR decreases.
• Five markets achieved RevPAR increases of more than 20 percent: Hong Kong (+25.8 percent to US$205.71); Jakarta (+23.5 percent to US$64.56); Bangkok (+23.0 percent to US$61.28); Brisbane (+21.2 percent to US$153.40); and Beijing (+20.1 percent to US$68.87).
• New Delhi (-14.6 percent to US$110.83) and Shanghai (-14.3 percent to US$68.82) reported the largest RevPAR decreases for the year.

In December 2011, the Asia/Pacific region reported a 1.2-percent increase in occupancy to 65.1 percent, it rose 3.4 percent in ADR to US$145.96, and it was up 4.6 percent in RevPAR to US$95.07.

View Global Hotel Review for December 2011.

Media contacts

Konstanze Auernheimer
Director of Marketing & Analysis
STR Global
KAuernheimer@strglobal.com
+44 (0)207 922 1961

Jeff Higley
VP, Digital Media & Communications
jeff@str.com
+1 (615) 824-8664 ext. 3318

Rachael Spann Urie
Director, Public Relations
rurie@str.com
+1 (615) 824-8664 ext. 3305

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