STR Global: MEA performance for January

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22 February 2012
HNN Newswire


LONDON—The Middle East/Africa region reported mostly positive performance results in January 2012 when reported in U.S. dollars, according to data compiled by STR Global.

In January 2012, the region was flat in occupancy at 55.5 percent, reported a 6.4-percent increase in average daily rate to US$181.61 and achieved a 6.4-percent increase in revenue per available room to US$100.88.

“The Middle East started the new year with good results across all key indicators with double-digit RevPAR and occupancy growth”, said Elizabeth Randall, managing director of STR Global. “The supply increase dropped for the first time in three years below the 5 percent mark. Across Africa, we saw the lowest monthly supply increase (+1.5 percent) for the last three years. The continuing uncertainty across Northern Africa pushed down occupancy, while occupancy across Southern Africa grew”.

Highlights among the region’s key markets for January 2012 include (year-over-year comparisons, all currency in U.S. dollars):

• Beirut, Lebanon, rose 32.0 percent in occupancy to 53.4 percent, reporting the largest increase, followed by Amman, Jordan (+30.8 percent to 64.7 percent), and Jeddah, Saudi Arabia (+26.9 percent to 74.0 percent).
• Cairo, Egypt, reported the largest decreases in all three key performance metrics. The market’s occupancy fell 42.4 percent to 36.4 percent, its ADR was down 13.0 percent to US$111.03, and its RevPAR decreased 49.9 percent to US$40.46.
• Two markets experienced double-digit ADR increases: Jeddah (+13.4 percent to US$211.55) and Dubai, United Arab Emirates (+11.8 percent to US$269.85).
• Four markets achieved RevPAR increases of more than 20 percent: Jeddah (+43.9 percent to US$156.53); Beirut (+38.7 percent to US$112.20); Dubai (+26.1 percent to US$232.72); and Amman (+23.8 percent to US$93.71).

 

Performances of key countries in January 2012 (all monetary units in local currency):

Country

Occupancy

% change

ADR

% change

RevPAR

% change

Egypt

39.3%

-37.0%

EGP439.17

-16.0%

EGP172.77

-47.1%

Saudi Arabia

52.1%

+31.3%

SAR765.91

+2.6%

SAR398.78

+34.8%

South Africa

52.0%

+11.6%

ZAR895.24

+4.1%

ZAR465.47

+16.2%

United Arab Emirates

78.6%

+11.7%

AED871.52

+7.4%

AED685.37

+20.0%

*percentages are increases/decreases for January 2012 vs. January 2011 

View Global hotel review for January.

Media contacts:

Konstanze Auernheimer
Director of Marketing & Analysis
STR Global 
KAuernheimer@strglobal.com
+44 (0)207 922 1961

Jeff Higley
VP, Digital Media & Communications
jeff@str.com
+1 (615) 824-8664 ext. 3318

Rachael Spann Urie
Director, Public Relations
rurie@str.com
+1 (615) 824-8664 ext. 3305

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