LONDON—Total global hotel inventory increased by more than 2,315,000 daily rooms since 2000 to reach 13,443,014 rooms as of February 2012, according to the Census database from STR Global, the leading provider of hotel data to the hotel industry. The hotel inventory compound annual growth (CAGR) increased by 1.6 percent over the 12-year period, led by Asia/Pacific and the Middle East/Africa region, which grew respectively by 2.7 percent and 2.5 percent CAGR through February 2012.
Whilst North America remained the leading market for branded hotel rooms (66.0 percent of the region’s inventory) as of February 2012, it also represents 41.4 percent of the global room stock with 5,565,866 daily rooms available. It is closely followed by Europe (29.7 percent) with 3,998,603 daily rooms and Asia (21.6 percent) with 2,897,823 daily rooms.
“Across all regions, branded room inventory has increased compared to those from independent hotels in the 12-year period to February 2012”, said Elizabeth Randall, managing director at STR Global. “The Asia/Pacific and Middle East/Africa regions led the inventory growth, particularly with the Luxury and Upper Upscale segments, which increased 3.2 percent and 3.9 percent CAGR, respectively. During the same period, the Economy and Midscale segment in North America was the only market segment globally that saw a declining daily room inventory (-0.3 percent CAGR)”.
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Across Europe, total room inventory through February 2012 increased 1.1 percent CAGR during the 12-year period. The major changes within the market class saw the Upscale and Upper Midscale segment increasing from 39 percent of European total room inventory to 41 percent during the same period. The Economy and Midscale segment saw its market share decrease from 46 percent in 2000 to 44 percent, with daily available rooms reaching 1,762,420 (+141,538 rooms) in February 2012 compared to 2000.
The Asia/Pacific region, with 21.4 percent of the global room inventory in February 2012, increased room supply by 2.7 percent CAGR over the 12-year period to reach 2,897,823 daily rooms. The Luxury and Upper Upscale segment saw the largest CAGR increase (+3.2 percent) in the region during the same period with an additional 191,799 daily rooms. The Upscale and Upper Midscale, and Economy and Midscale segments increased their daily room inventory respectively by 2.6 percent and 2.5 percent CAGR since 2000. In 2000, 39 percent of the hotel inventory in the region was classified as branded supply, and by February 2012 branded hotel rooms represented 42 percent of the total Asia/Pacific region’s inventory.
Looking at the Middle East/Africa, the region saw room supply increase by 2.5 percent CAGR over the 12-year period. The region’s Luxury and Upper Upscale segment grew by 3.9 percent during the same period, reaching 190,514 daily rooms, followed by the Upscale and Upper Midscale (+2.4 percent) growing to 253,958 daily available rooms.
Central/South America had the fewest number of branded rooms compared to the other regions. The region saw its room supply increase by 1.7 percent CAGR, reaching 352,330 daily rooms in February 2012. Central/South America’s Luxury and Upper Upscale segment inventory increased 2.1 percent to 68,685 daily rooms available during the 12-year period.
Director of Marketing, STR Global
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Rachael Spann Urie
Director, Public Relations
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