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STR Global: Americas results for August

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21 September 2012
HNN Newswire


LONDON and HENDERSONVILLE, Tennessee—The Americas region recorded positive results in the three key performance metrics when reported in U.S. dollars for August 2012, according to data compiled by STR and STR Global.

The Americas region reported a 2.8-percent increase in occupancy to 67.9 percent, a 3.8-percent gain in average daily rate to US$109.05 and a 6.7-percent increase in revenue per available room to US$74.08.

Among the region’s key markets, San Juan, Puerto Rico, rose 6.6 percent in occupancy to 79.2 percent, reporting the largest increase in that metric, followed by Los Angeles, California, with a 5.6-percent increase to 83.0 percent. Panama City, Panama, fell 15.1 percent in occupancy to 45.9 percent, posting the largest decrease in that metric.

San Francisco, California, experienced the only double-digit ADR increase, rising 12.8 percent to US$180.19. Sao Paulo, Brazil, reported the largest ADR decrease, falling 11.1 percent to US$133.08.

Two markets achieved RevPAR increases of more than 10 percent: San Francisco (+12.6 percent to US$162.96) and Los Angeles (+12.4 percent to US$112.85). Panama City (-22.3 percent to US$52.84) and Sao Paulo (-15.7 percent to US$93.65) ended the month with the largest RevPAR decreases.

View the global hotel review for the month of August.

Media contacts:

Konstanze Auernheimer
Director of Marketing
STR Global
KAuernheimer@strglobal.com
+44 (0)207 922 1961

Jeff Higley
VP, Digital Media & Communications
jeff@str.com
+1 (615) 824-8664 ext. 3318

Rachael Spann Urie
Director, Public Relations
rurie@str.com
+1 (615) 824-8664 ext. 3305

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