LONDON—The Middle East/Africa region reported positive performance results in August 2012 when reported in U.S. dollars, according to data compiled by STR Global.
The region’s occupancy increased 11.9 percent to 53.8 percent during the month, its average daily rate increased 3.0 percent to US$154.93 and its revenue per available room grew by 15.3 percent to US$83.37.
“Ramadan ended earlier this August compared to August 2011, and performance metrics were positively impacted because of it, showing a 19.6 percent RevPAR increase across the Middle East”, said Elizabeth Randall Winkle, managing director of STR Global. “Africa’s RevPAR grew 5.4 percent as occupancy continued to recover, but average room rates (in U.S. dollars) remained under pressure”.
Highlights among the region’s key markets for August 2012 include (year-over-year comparisons, all currency in U.S. dollars):
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Cairo, Egypt, reported the largest occupancy increase, rising 69.7 percent to 37.9 percent, followed by Amman, Jordan, with a 52.9-percent increase to 43.2 percent.
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Riyadh, Saudi Arabia, fell 8.5 percent in occupancy to 31.0 percent, reporting the largest decrease in that metric.
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Dubai, United Arab Emirates, increased 23.7 percent in ADR to US$184.23, posting the largest increase in that metric, followed by Jeddah, Saudi Arabia (+18.1 percent to US$255.99), and Amman (+17.8 percent to US$160.00).
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Sandton, South Africa, and its surrounding areas, experienced the largest decrease in ADR, falling 11.6 percent to US$118.45.
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Six markets achieved RevPAR increases of more than 25 percent: Amman (+80.1 percent to US$69.10); Cairo (+66.4 percent to US$39.81); Dubai (+59.9 percent to US$109.29); Jeddah (+40.6 percent to US$202.75); Muscat, Oman (+36.1 percent to US$61.27); and Manama, Bahrain (+25.8 percent to US$67.08).
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Beirut, Lebanon, fell 4.9 percent in RevPAR to US$68.41, posting the largest decrease in that metric.
View the global hotel review for the month of August.
Media contacts:
Konstanze Auernheimer
Director of Marketing & Analysis
STR Global
KAuernheimer@strglobal.com
+44 (0)207 922 1961
Jeff Higley
VP, Digital Media & Communications
jeff@str.com
+1 (615) 824-8664 ext. 3318
Rachael Spann Urie
Director, Public Relations
rurie@str.com
+1 (615) 824-8664 ext. 3305
