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Tour de Data examines Atlanta hotels

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03 October 2012
HNN Newswire


BOULDER, Colorado—Tour de Data, hosted by STR Analytics and the STR family of companies, is making its next stop in Atlanta to take an in-depth look at the city’s hotel market and profitability.

Tour de Data events give attendees a look at the latest hotel industry trends and data as well as innovative ways to use it. The event will feature market-specific data, Atlanta-specific profitability data, transaction data, national industry overviews, innovative ways to benchmark and comp set statistics.

Hosted at the W Hotel Atlanta in Buckhead, the event will be held Thursday, November 15 from 4:30 p.m. to 7:30 p.m. EST. Tour de Data Atlanta will consist of presentations, an Atlanta expert panel discussion moderated by Patrick Mayock, editor in chief at HotelNewsNow.com, one-on-one conversations with the STR Analytics team and a cocktail networking event.

STR Analytics will give attendees a comprehensive look at the Atlanta market, presenting statistics such as:
 

  • Atlanta has seen the strongest year-to-date average-daily-rate growth and actual demand since 2007.
  • During the past 12 months, Atlanta has seen a net loss of 400 rooms across the market due to room conversions and hotel closures.
  • There are 5,682 rooms in Atlanta’s active pipeline including 1,705 Upscale rooms, which will boost the scale’s overall supply by 12.5 percent.
  • Atlanta continues to perform below the total U.S. in terms of demand percent change and actual occupancy, ADR and revenue per available room.
     

Tour de Data is a free event, but registration is mandatory. To register for the event click here.

Media Contacts:

Jeff Higley
VP, Digital Media & Communications
jeff@str.com
+1 615-824-8664 ext. 3318

Rachael Spann Urie
Director, Public Relations
rurie@str.com
+1 615-824-8664 ext. 3305

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