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New Orleans leads declines in STR weekly results

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16 September 2009
By Rachael Spann Urie
Director, Public Relations, STR
rurie@str.com

HENDERSONVILLE, Tennessee—New Orleans, Louisiana, led the U.S. hotel industry in year-over-year losses in two out of the three key performance metrics for the week ending 12 September, according to data compiled by Smith Travel Research.

The market’s occupancy decreased 42.5 percent to 37.7 percent, and its revenue per available room declined 57.3 percent to US$31.58.

New York, New York, posted the largest drop in average daily rate, which fell 26.7 percent to US$235.75. New Orleans followed closely behind with a 25.7-percent drop to US$83.70.

In year-over-year measurements, the U.S. industry’s occupancy fell 14.6 percent to end the week at 52.8 percent. ADR dropped 12.8 percent to finish the week at US$94.49. RevPAR for the week decreased 25.5 percent to finish at US$49.92.

Among the other top 25 markets, Oahu Island, Hawaii, reported the largest increase in occupancy, which was up 2.9 percent to 75.8 percent, followed by Miami-Hialeah, Florida (+0.6 percent to 51.4 percent).

Norfolk-Virginia Beach, Virginia, was the only market to experience an ADR increase, up 3.1 percent to US$90.81. With a 6.5-percent decrease to US$108.16, Miami-Hialeah was the only market to report a single-digit ADR decline.

Excluding New Orleans, four markets experienced RevPAR decreases of more than 40 percent: Dallas, Texas (-48.4 percent to US$33.06); Chicago (-43.0 percent to US$70.14); Phoenix, Arizona (-41.0 percent to US$32.90); and Houston (-40.6 percent to US$36.92).

 

 

Source: STR


Source: STR

Source: STR 

Read official press release for week ending 12 September 2009 from STR.

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1 Comments
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17 September 2009 at 11:45 AM Central Time
In response to: New Orleans leads declines in STR weekly results
Anonymous commented:
Hmm. It appears that the shocking decline was due to checkouts on Labor day with people returning to work.



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