In year-over-year comparisons, the industry’s occupancy decreased 1.6% to 75.6%. However, ADR was up 2.7% to $127.69, and RevPAR increased 1.1% to $96.59.
HENDERSONVILLE, Tennessee—The U.S. hotel industry reported mixed results in the three key performance metrics during the week of 31 July through 6 August 2016, according to data from STR.
In year-over-year comparisons, the industry’s occupancy decreased 1.6% to 75.6%. However, average daily rate was up 2.7% to US$127.69, and revenue per available room increased 1.1% to US$96.59.
Among the Top 25 Markets, Philadelphia, Pennsylvania-New Jersey, recorded the largest year-over-year increases across the three key performance metrics. Occupancy in the market rose 10.4% to 81.9%; ADR was up 23.2% to US$146.44; and RevPAR grew 35.9% to US$119.97.
Four additional markets saw a double-digit increase in RevPAR for the week: St. Louis, Missouri-Illinois (+25.6% to US$88.73); Tampa/St. Petersburg, Florida (+14.5% to US$83.95); San Diego, California (+12.6% to US$172.50); and Denver, Colorado (+10.2% to US$127.41).
Norfolk/Virginia Beach, Virginia (-9.8% to US$104.72), reported the largest decrease in RevPAR.
After Philadelphia, two markets posted a double-digit rise in ADR: St. Louis (+13.9% to US$108.83) and Denver (+10.5% to US$141.46).
New York, New York (-3.7% to US$246.75), and Houston, Texas (-3.0% to US$98.23), reported the largest decreases in ADR.
St. Louis was the only other market to experience a double-digit increase in occupancy (+10.3% to 81.5%).
Norfolk/Virginia Beach (-9.3% to 78.5%) and Orlando, Florida (-7.7% to 76.8%), experienced the largest occupancy declines.
A note to editors: As of 1 March 2016, all references to STR data and analysis should cite “STR” as the source. Please refrain from citing “STR, Inc.” “Smith Travel Research” or “STR Global” in sourcing as those names no longer fit within the updated STR brand.
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