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STR posts Canada results for 17-23 May 2009

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29 May 2009
HNN Newswire


HENDERSONVILLE, Tennessee—The Canadian hotel industry posted decreases in all three key performance measurements during the week of 17-23 May, according to data from STR.

In year-over-year measurements, the industry’s occupancy fell 12.5 percent to end the week at 59.0 percent. Average daily rate dropped 9.6 percent to finish the week at CAD$124.80. Revenue per available room for the week decreased 20.9 percent to finish at CAD$73.58.

Among the provinces, Prince Edward Island reported the largest increase in occupancy, which was up 34.2 percent to 61.6 percent. Newfoundland ended the week down, 22.9 percent to 57.9 percent, reporting the largest occupancy decrease among the provinces. Three other provinces reported decreases of more than 15 percent: Alberta (-15.5 percent to 55.0 percent); Ontario (-15.4 percent to 57.3 percent); and New Brunswick (-15.2 percent to 49.6 percent).

Prince Edward Island also topped the ADR increases for the week, rising 18.4 percent to CAD$104.70. Ontario reported the largest decrease in ADR, which was down 14.8 percent to CAD$117.09. Newfoundland followed Ontario closely with a 13.2-percent decrease in ADR to CAD$117.76.

Among the provinces, Prince Edward Island reported the largest RevPAR increase as well, jumping 58.8 percent to CAD$64.49. Newfoundland reported the largest RevPAR decrease for the week, down 33.1 percent to CAD$68.21. Two other provinces also reported decreases of more than 20 percent: Ontario (-27.9 percent to CAD$67.09) and Alberta (-23.0 percent to CAD$73.78).

About STR & STR Global:
For more than 20 years, Smith Travel Research has been the recognized leader for lodging industry benchmarking and research. Smith Travel Research and STR Global offer monthly, weekly, and daily STAR benchmarking reports to more than 37,000 hotel clients, representing nearly 5 million rooms worldwide. STR is headquartered in Hendersonville, Tennessee, and STR Global is based in London. For more information, visit
www.strglobal.com or www.HotelNewsNow.com.

Media contacts:

Jeff Higley
Director of Communications/Editorial Director, Digital Media
jeff@smithtravelresearch.com
+1 (615) 824-8664 ext. 3318

Rachael Spann
Communications Coordinator
spann@smithtravelresearch.com
+1 (615) 824-8664 ext. 3305

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