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STR reports Canada hotel performance for week ending 30 May 2009

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03 June 2009
HNN Newswire


HENDERSONVILLE, Tennessee—The Canadian hotel industry posted decreases in all three key performance measurements during the week of 24-30 May, according to data from STR.

In year-over-year measurements, the industry’s occupancy fell 9.2 percent to end the week at 65.4 percent. Average daily rate dropped 8.6 percent to finish the week at CAD$126.10. Revenue per available room for the week decreased 17.0 percent to finish at CAD$82.53.

Among the provinces, Prince Edward Island reported the largest increases in all three metrics: Occupancy was up 21.6 percent to 54.6 percent, ADR rose 13.6 percent to CAD$102.75, and RevPAR increased 38.0 percent to CAD56.09.

In occupancy, Newfoundland was the only province, besides Prince Edward Island, to report an increase, rising 2.9 percent to 83.8 percent. British Columbia reported the largest decrease in occupancy, which was down 16.2 percent to 63.6 percent. Alberta followed with a occupancy decrease of 16.0 percent to 59.7 percent for the week.

British Columbia reported the largest ADR decrease, dropping 13.6 percent to CAD$131.69. Alberta also posted a double-digit decrease, falling 12.5 percent to CAD$131.66.

British Columbia also led the RevPAR decreases, down 27.7 percent to CAD$83.72. Other provinces to report double-digit RevPAR decreases: Alberta (-26.5 percent to CAD$78.59); Nova Scotia (-17.5 percent to CAD$82.73); Ontario (-13.5 percent to CAD$80.03); and Quebec (-13.4 percent to CAD$93.39).

About STR & STR Global:
For more than 20 years, Smith Travel Research has been the recognized leader for lodging industry benchmarking and research. Smith Travel Research and STR Global offer monthly, weekly, and daily STAR benchmarking reports to more than 37,000 hotel clients, representing nearly 5 million rooms worldwide. STR is headquartered in Hendersonville, Tennessee, and STR Global is based in London. For more information, visit
www.strglobal.com or www.HotelNewsNow.com.

Media contacts:

Jeff Higley
Director of Communications/Editorial Director, Digital Media
jeff@smithtravelresearch.com
+1 (615) 824-8664 ext. 3318

Rachael Spann
Communications Coordinator
spann@smithtravelresearch.com
+1 (615) 824-8664 ext. 3305

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