HENDERSONVILLE, Tennessee—The U.S. hotel industry posted declines in all three key performance measurements during the week of 14-20 June 2009, according to data from STR.
In year-over-year measurements, the industry’s occupancy fell 11.5 percent to end the week at 63.0 percent. Average daily rate dropped 10.1 percent to finish the week at US$96.78. Revenue per available room for the week decreased 20.5 percent to finish at US$61.01.
Among the Top 25 Markets, Orlando, Florida, was the only market to avoid a decrease in all three key metrics, posting essentially flat occupancy growth of 0.6 percent to 69.2 percent.
Other highlights from the Top 25 Markets in year-over-year comparisons include:
• Five markets reported occupancy decreases of more than 15 percent: Dallas, Texas (-19.8 percent to 57.0); Phoenix, Arizona (-19.5 percent to 45.9 percent); Atlanta, Georgia (-17.8 percent to 53.8 percent); Houston, Texas (-17.1 percent to 54.5 percent); and Denver, Colorado (-16.2 percent to 65.3 percent).
• Nashville, Tennessee, experienced the smallest ADR decrease, falling 1.0 percent to US$95.96.
• New York, New York, reported the largest ADR decrease, falling 30.6 percent to US$197.96. San Francisco/San Mateo, California (-24.1 percent to US$123.16) and San Diego, California (-22.1 percent to 126.92) also reported large ADR decreases.
• Nashville (-5.8 percent to US$64.61) and New Orleans, Louisiana (-5.8 percent to US$61.23) reported the smallest RevPAR decreases for the week.
• Four markets reported RevPAR decreases of more than 30 percent: New York (-35.0 percent to US$161.09); San Diego (-33.4 percent to US$93.60); San Francisco/San Mateo (-31.9 percent to US$95.10); and Dallas (-31.4 percent to US$47.80).
View U.S. Hotel Review for week ending 20 June 2009.
About STR & STR Global:
For more than 20 years, Smith Travel Research has been the recognized leader for lodging industry benchmarking and research. Smith Travel Research and STR Global offer monthly, weekly, and daily STAR benchmarking reports to more than 37,000 hotel clients, representing nearly 5 million rooms worldwide. STR is headquartered in Hendersonville, Tennessee, and STR Global is based in London. For more information, visit www.strglobal.com or www.HotelNewsNow.com.
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