HENDERSONVILLE, Tennessee— Oahu Island, Hawaii, reported the largest occupancy increase in year-over-year comparisons, up 6.4 percent to 79.6 percent, for the week ending 19 September, according to data from Smith Travel Research.
In the running 28 days, Oahu Island is the only market among the Top 25 Markets to report an increase in any of the three key metrics, up 4.6 percent in occupancy to 76.9 percent.
Overall the U.S. industry’s occupancy fell 8.6 percent to end the week at 59.6 percent. Average daily rate dropped 10.5 percent to finish the week at US$98.34. Revenue per available room for the week decreased 18.3 percent to finish at US$58.57.
Seattle, Washington, also reported an occupancy increase of 0.8 percent to 80.2 percent. New Orleans, Louisiana, experienced the largest occupancy drop, falling 35.8 percent to 40.0 percent.
Norfolk-Virginia Beach, Virginia, posted the smallest ADR decline, dropping 4.5 percent to US$84.58. New York, New York, was the only market to experience an ADR decrease of more than 20 percent, falling 25.5 percent to US$257.96.
Five markets experienced RevPAR decreases of more than 30 percent: New Orleans (-48.2 percent to US$34.47); Phoenix, Arizona (-37.4 percent to US$45.51); Dallas (-36.9 percent to US$47.95); Houston, Texas (-34.8 percent to US$47.94); and Atlanta, Georgia (-33.9 percent to US$42.62).
Read official press release for week ending 19 September 2009 from STR.