HENDERSONVILLE, Tennessee—The Canadian hotel industry posted declines in all three key performance measurements during the week of 13-19 September, according to data from STR.
In year-over-year measurements, the industry’s occupancy decreased 7.4 percent to end the week at 72.7 percent. Average daily rate dropped 7.2 percent to finish the week at CAD$131.72. Revenue per available room for the week decreased 14.0 percent to finish at CAD$95.72.
Among the provinces, New Brunswick reported the largest occupancy increase, up 4.2 percent to 72.1 percent, followed by Prince Edward Island (+0.9 percent to 68.3 percent) and Newfoundland (+0.4 percent to 93.0 percent). Three provinces reported double-digit occupancy decreases: Quebec (-14.5 percent to 71.1 percent); Alberta (-13.4 percent to 67.0 percent); and Saskatchewan (-10.6 percent to 76.8 percent).
Newfoundland experienced the largest ADR increase, up 5.5 percent to CAD$151.79. Two other provinces reported ADR increases: Saskatchewan (+1.7 percent to CAD$118.99) and New Brunswick (+0.4 percent to CAD$118.50). Quebec posted the largest ADR decline, falling 15.9 percent to CAD$138.23, followed by Prince Edward Island (-11.9 percent to CAD$109.00) and British Columbia (-10.2 percent to CAD$137.44).
Newfoundland posted the largest RevPAR increase, up 5.9 percent to CAD$141.16, followed by New Brunswick with a 4.6-percent increase to CAD$85.44. Two provinces reported RevPAR decreases of more than 20 percent: Quebec (-28.1 percent to CAD$98.26) and Alberta (-20.6 percent to CAD$90.55).
About STR & STR Global:
For more than 20 years, Smith Travel Research has been the recognized leader for hotel industry benchmarking and research. Smith Travel Research and STR Global offer monthly, weekly, and daily STAR benchmarking reports to more than 37,000 hotel clients, representing nearly 5 million rooms worldwide. STR is headquartered in Hendersonville, Tennessee, and STR Global is based in London. For more information, visit www.strglobal.com or www.HotelNewsNow.com.
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