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STR Global reports Europe hotel pipeline for October 2009

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17 November 2009
HNN Newswire


LONDON—The Europe hotel development pipeline includes 570 hotels comprising 93,163 rooms, according to the October 2009 STR Global Construction Pipeline Report released this week.

Among the key markets, London, England, ended the month with the largest amount of rooms in the total active pipeline with 4,429 rooms, followed by Berlin, Germany, with 4,190 rooms. Hamburg, Germany, reported 2,084 rooms in the total active pipeline for the month.

Among the Chain Scale segments, the Upscale segment accounted for the largest portion of the total active pipeline with 23.6 percent and 22,013 rooms, followed by the Economy segment with 21.4 percent and 19,945 rooms. The Midscale without Food and Beverage segment (6.8 percent and 6,336 rooms) and the Luxury segment (8.9 percent and 8,312 rooms) accounted for the smallest portion of the total active pipeline.

Europe pipeline by Chain Scale segment for October 2009 (number of rooms):

Chain Scale

Existing Supply

In Construction

Total Active Pipeline*

Luxury

55,931

5,089

8,312

Upper Upscale

178,171

9,032

12,682

Upscale

499,877

10,965

22,013

Midscale w/ F&B

462,812

4,626

13,638

Midscale w/o F&B

84,504

2,176

6,336

Economy

241,260

5,197

19,945

Unaffiliated

1,683,124

5,444

10,237

Total

3,205,679

42,529

93,163

* Includes those projects in the In Construction, Final Planning and Planning phases.

About STR & STR Global:

For more than 20 years, Smith Travel Research, Inc. (STR) has been the recognized leader for hotel industry benchmarking and research. STR and STR Global offer monthly, weekly and daily STAR benchmarking reports to more than 38,000 hotel clients, representing over 5 million rooms worldwide. STR is headquartered in Hendersonville, Tennessee, and STR Global is based in London. For more information, visit www.strglobal.com or www.HotelNewsNow.com.

Media contacts:

Jeff Higley
Director of Communications/Editorial Director, Digital Media
jeff@str.com
+1 (615) 824-8664 ext. 3318

Rachael Spann
Communications Coordinator
spann@str.com
+1 (615) 824-8664 ext. 3305

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