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STR reports Canada performance for week ending 26 December

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30 December 2009
HNN Newswire


HENDERSONVILLE, Tennessee—The Canadian hotel industry posted decreases in all three key performance measurements during the week of 20-26 December, according to data from STR.

In year-over-year measurements, the industry’s occupancy decreased 12.0 percent to end the week at 27.2 percent. Average daily rate decreased 6.6 percent to finish the week at CAD$105.57. Revenue per available room for the week decreased 17.8 percent to CAD$28.76.

Among the provinces, Saskatchewan experienced the largest occupancy increase, up 13.5 percent to 36.2 percent. Four provinces reported occupancy decreases of more than 15 percent: Prince Edward Island (-29.8 percent to 13.4 percent); Alberta (-22.6 percent to 25.3 percent); British Columbia (-15.4 percent to 31.3 percent); and Nova Scotia (-15.3 percent to 17.2 percent).

Prince Edward Island posted the largest ADR increase, up 10.1 percent to CAD$60.15, followed by Saskatchewan with a 9.0-percent increase to CAD$108.67. Two provinces reported double-digit ADR decreases: Alberta (-14.4 percent to CAD$116.36) and British Columbia (-10.4 percent to CAD$108.00).

Two provinces reported double-digit RevPAR increases: Saskatchewan (+23.6 percent to CAD$39.29) and Newfoundland (+10.6 percent to CAD$20.95). Alberta reported the largest RevPAR decrease, dropping 33.6 percent to CAD$29.48, followed by British Columbia (-24.2 percent to CAD$33.83) and Prince Edward Island (-22.6 percent to CAD$8.06).

About STR

STR provides clients—including hotel operators, developers, financiers, analysts and suppliers to the hotel industry—access to hotel research with regular and custom reports covering North America, Mexico and Caribbean. STR provides a single source of global hotel data covering daily and monthly performance data, forecasts, annual profitability, pipeline and census information.  STR founded the STR family of companies and is proudly associated with STR Global, RRC and HotelNewsNow.com.   For more information, please visit www.str.com.

Media contacts:

Jeff Higley
VP, Digital Media & Communications
jeff@str.com
+1 (615) 824-8664 ext. 3318

Rachael Spann
Communications Coordinator
spann@str.com
+1 (615) 824-8664 ext. 3305

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