HENDERSONVILLE, Tennessee—The U.S. hotel industry reported increases in all three key performance metrics during the week of 10-16 October 2010, according to data from STR.
In year-over-year comparisons, occupancy increased 8.3 percent to 63.8 percent, average daily rate was up 0.9 percent to US$100.40, and revenue per available room ended the week up 9.4 percent to US$64.09.
Among the Top 25 Markets, Detroit, Michigan, achieved the largest occupancy increase, rising 16.2 percent to 63.5 percent, followed by Anaheim-Santa Ana, California (+14.2 percent to 76.5 percent), and Tampa-St. Petersburg, Florida (+14.1 percent to 57.6 percent). Nashville, Tennessee (-4.2 percent to 60.2 percent) and San Francisco/San Mateo, California (-4.2 percent to 87.0 percent), reported the largest occupancy decreases.
Three markets posted ADR increases of more than 5 percent: Los Angeles-Long Beach, California (+6.6 percent to US$122.70); New York, New York (+6.2 percent to US$269.41); and Anaheim/Santa Ana (+6.1 percent to US$109.91). San Francisco/San Mateo experienced the largest ADR decrease, falling 9.8 percent to US$158.84, followed by Philadelphia, Pennsylvania-New Jersey (-7.9 percent to US$112.22), and Nashville (-7.8 percent to US$87.73).
Three markets reported RevPAR increases of more than 15 percent: Anaheim-Santa Ana (+21.1 percent to US$84.06); Tampa-St. Petersburg (+18.6 percent to US$51.73); and Los Angeles-Long Beach (+18.2 percent to US$93.94). San Francisco/San Mateo fell 13.6 percent in RevPAR to US$138.14, reporting the largest decrease in that metric, followed by Nashville with an 11.6-percent decrease to US$138.14.
View U.S. hotel review for the week ending 16 October.
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STR provides clients—including hotel operators, developers, financiers, analysts and suppliers to the hotel industry—access to hotel research with regular and custom reports covering North America, Mexico and Caribbean. STR provides a single source of global hotel data covering daily and monthly performance data, forecasts, annual profitability, pipeline and census information. STR founded the STR family of companies and is proudly associated with STR Global, RRC Associates, STR Analytics, and HotelNewsNow.com. For more information, please visit www.str.com.
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