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STR: Canada results for week ending 6 November

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11 November 2010
HNN Newswire


Story Highlights
  • The industry's occupancy was up 3.7 percent, ADR increased 1.7 percent, and RevPAR rose 5.4 percent for the week ending 6 November 2010.
  • British Columbia reported the largest ADR and RevPAR increases for the week.
  • Prince Edward Island experienced the largest decreases in all three key performance metrics.

HENDERSONVILLE, Tennessee—The Canadian hotel industry reported positive results in the three key performance metrics for the week of 31 October-6 November 2010, according to data from STR.

In year-over-year measurements, the Canadian hotel industry’s occupancy was up 3.7 percent to 61.1 percent. Average daily rate increased 1.7 percent to CAD$124.92. Revenue per available room increased 5.4 percent to CAD$76.27.

Among the provinces, Newfoundland experienced the largest occupancy increase, rising 8.0 percent to 77.2 percent, followed by Nova Scotia (+5.7 percent to 59.1 percent) and Ontario (+5.3 percent to 61.9 percent).

Prince Edward Island reported the largest decreases in all three key performance metrics. The province’s occupancy fell 21.1 percent to 36.8 percent, ADR was down 6.8 percent to CAD$77.42, and RevPAR decreased 26.7 percent to CAD$28.46.

British Columbia posted the only double-digit ADR increase, rising 12.7 percent to CAD$136.46. Along with Prince Edward Island, Alberta experienced an ADR decrease, falling 3.9 percent to CAD$128.46.

Two provinces experienced double-digit RevPAR increases: British Columbia (+16.0 percent to CAD$77.42) and Newfoundland (+10.8 percent to CAD$97.14).

About STR

STR provides clients—including hotel operators, developers, financiers, analysts and suppliers to the hotel industry—access to hotel research with regular and custom reports covering North America, Mexico and Caribbean. STR provides a single source of global hotel data covering daily and monthly performance data, forecasts, annual profitability, pipeline and census information. STR founded the STR family of companies and is proudly associated with STR Global, RRC Associates, STR Analytics, and HotelNewsNow.com. For more information, please visit www.str.com.

Media contacts:

Jeff Higley
VP, Digital Media & Communications      
jeff@str.com
+1 (615) 824-8664 ext. 3318

Rachael Spann Urie
Communications Coordinator       
rurie@str.com
+1 (615) 824-8664 ext. 3305

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