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STR: Canada results for week ending 13 November

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18 November 2010
HNN Newswire


Story Highlights
  • Overall, the industry's occupancy was up 9.0 percent, ADR rose 1.1 percent, and REvPAR jumped 10.3 percent for the week ending 13 November.
  • New Brunswick reported the largest increases in all three key performance metrics.
  • Prince Edward Island experienced the largest ADR and RevPAR decreases.

HENDERSONVILLE, Tennessee—The Canadian hotel industry reported positive results in the three key performance metrics for the week of 7-13 November 2010, according to data from STR.

In year-over-year measurements, the Canadian hotel industry’s occupancy was up 9.0 percent to 58.3 percent. Average daily rate increased 1.1 percent to CAD$121.11. Revenue per available room increased 10.3 percent to CAD$70.64.

Among the provinces, New Brunswick reported the largest occupancy increase, rising 18.7 percent to 52.8 percent, followed by Newfoundland with a 15.7-percent increase to 66.4 percent.  None of the provinces reported occupancy decreases for the week.

New Brunswick increased 4.7 percent in ADR to CAD$109.94, reporting the largest increase in that metric, followed by Manitoba (+4.3 percent to CAD$110.08) and Saskatchewan (+4.0 percent to CAD$120.03). Three provinces reported ADR decreases: Prince Edward Island (-6.8 percent to CAD$72.65); Alberta (-4.5 percent to CAD$124.64); and Nova Scotia (-2.1 percent to CAD$105.42).

Four provinces experienced RevPAR increases of more than 15 percent: New Brunswick (+24.2 percent to CAD$58.06); Newfoundland (+18.4 percent to CAD$80.10); Manitoba (+16.3 percent to CAD$64.22); and Saskatchewan (+15.1 percent to CAD$86.42). Prince Edward Island fell 3.2 percent to CAD$27.38, reporting the largest RevPAR decrease.

About STR

STR provides clients—including hotel operators, developers, financiers, analysts and suppliers to the hotel industry—access to hotel research with regular and custom reports covering North America, Mexico and Caribbean. STR provides a single source of global hotel data covering daily and monthly performance data, forecasts, annual profitability, pipeline and census information. STR founded the STR family of companies and is proudly associated with STR Global, RRC Associates, STR Analytics, and HotelNewsNow.com. For more information, please visit www.str.com.

Media contacts:

Jeff Higley
VP, Digital Media & Communications      
jeff@str.com
+1 (615) 824-8664 ext. 3318

Rachael Spann Urie
Communications Coordinator       
rurie@str.com
+1 (615) 824-8664 ext. 3305

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