This site uses cookies. By continuing to browse the site you are agreeing to our use of cookies. Find out more here     

STR Global: Asia/Pac. pipeline for Dec. 2010

Bookmark and Share

 

19 January 2011
HNN Newswire


Story Highlights
  • The region's pipeline included 262,662 rooms.
  • The Upscale segment made up the largest amount of rooms in the total active pipeline.
  • The Midscale without Food and Beverage segment accounted for the smallest portion of rooms in the region's total active pipeline.

LONDON—The Asia/Pacific hotel development pipeline comprises 1,064 hotels totalling 262,662 rooms, according to the December 2010 STR Global Construction Pipeline Report released this week.

“Similar to Europe, Upscale hotels make up the biggest amount of rooms in the Asia/Pacific pipeline”, said Elizabeth Randall, managing director of STR Global. “Upscale projects are followed by projects in the Upper Upscale and then Luxury segments, underlining the strong focus across the region to bring the higher-end hotel brands into the main markets before diversifying into a broader offering in more secondary locations”.

Among the Chain Scale segments, the Upscale segment accounted for the largest portion of rooms in the total active pipeline with 25.0 percent and 65,662 rooms, followed by the Upper Upscale segment (23.3 percent with 61,186 rooms) and the Luxury segment (18.5 percent with 48,548 rooms). The Midscale without Food and Beverage segment (2.7 percent with 7,176 rooms) and the Economy segment (3.2 percent with 8,515 rooms) made up the smallest portion of rooms in the total active pipeline.


Asia/Pacific pipeline by Chain Scale segment for December 2010 (number of rooms):

Chain Scale

Existing Supply

In Construction

Total Active Pipeline*

Luxury

117,387

32,623

48,548

Upper Upscale

202,130

42,456

61,186

Upscale

274,183

42,036

65,662

Midscale w/ F&B

197,106

10,251

23,519

Midscale w/o F&B

36,244

2,365

7,176

Economy

98,906

3,803

8,515

Unaffiliated

1,600,920

30,273

48,056

Total

2,526,876

163,807

262,662

* Includes those projects in the In Construction, Final Planning and Planning phases. 

About STR Global

STR Global provides clients—including hotel operators, developers, financiers, analysts and suppliers to the hotel industry—access to hotel research with regular and custom reports covering Europe, Middle East, Africa, Asia Pacific and South America. STR Global provides a single source of global hotel data covering daily and monthly performance data, forecasts, annual profitability, pipeline and census information. STR Global is part of the STR family of companies and is proudly associated with STR, RRC Associates, STR Analytics, and HotelNewsNow.com. For more information, please visit www.strglobal.com.

Media contacts:

Jeff Higley
VP, Digital Media & Communications
jeff@str.com
+1 (615) 824-8664 ext. 3318

Rachael Spann Urie
Communications Coordinator
rurie@str.com
+1 (615) 824-8664 ext. 3305

Konstanze Auernheimer
Director of Marketing & Analysis
STR Global
KAuernheimer@strglobal.com
+44 (0)207 922 1961
 
 

 

Bookmark and Share





0 Comments
Show All



Login
Or enter a name to post your comment:

Post Your Comment

(4000 charcters max)

Comments that include links or URLs will be removed to avoid instances of spam. Also, comments that include profanity, lewdness, personal attacks, solicitations or advertising, or other similarly inappropriate or offensive comments or material will be removed from the site. You are fully responsible for the content you post. The opinions expressed in comments do not necessarily reflect the opinions of HotelNewsNow.com or its parent company, Smith Travel Research and its affiliated companies. Please report any violations to our editorial staff.



Follow HotelNewsNow.com on Twitter Subscribe to the HotelNewsNow.com RSS Feed Connect with HotelNewsNow.com on LinkedIn