HENDERSONVILLE, Tennessee—The Canadian hotel industry reported mostly positive results in the three key performance metrics for the week of 23-29 January 2011, according to data from STR.
In year-over-year measurements, the Canadian hotel industry’s occupancy ended the week with a 2.2-percent increase to 55.0 percent. Average daily rate ended the week flat at CAD$121.76. Revenue per available room increased 2.3 percent to CAD$66.99.
Among the provinces, Prince Edward Island jumped 54.9 percent in occupancy to 44.6 percent, reporting the largest increase in that metric, followed by Manitoba with an 8.7-percent increase to 63.7 percent. Newfoundland (-6.0 percent to 53.0 percent) and Saskatchewan (-2.0 percent to 63.4 percent) experienced the largest occupancy decreases.
Newfoundland reported the largest ADR increase, rising 6.6 percent to CAD$122.95, followed by Prince Edward Island (+4.2 percent to CAD$78.56) and Saskatchewan (+3.2 percent to CAD$124.41). British Columbia fell 4.2 percent in ADR to CAD$126.08, reporting the largest decrease in that metric.
Two provinces posted double-digit RevPAR increases: Prince Edward Island (+61.3 percent to CAD$35.06) and Manitoba (+12.1 percent to CAD$71.67). Two provinces reported RevPAR decreases: British Columbia (-1.4 percent to CAD$67.90) and Quebec (-1.0 percent to CAD$66.07).
STR (www.str.com) provides clients—including hotel operators, developers, financiers, analysts and suppliers to the hotel industry—access to hotel research with regular and custom reports covering North America, Mexico and Caribbean. STR provides a single source of global hotel data covering daily and monthly performance data, forecasts, annual profitability, pipeline and census information. STR founded the STR family of companies and is proudly associated with STR Global, RRC Associates, STR Analytics, and HotelNewsNow.com. STR also founded the Hotel Data Conference (www.Hoteldataconference.com), which will be held 3-4 August 2011 in Nashville, Tennessee.
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