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STR Global: MEA results for May 2011

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21 June 2011
HNN Newswire


LONDON—The Middle East/Africa region reported mixed performance results during May 2011 when reported in U.S. dollars, according to data compiled by STR Global.

The region ended the month with a 12.5-percent decrease in occupancy to 53.7 percent, average daily rate rose 8.5 percent to US$151.96, and revenue per available room ended the month with a 5.1-percent decrease to US$81.53.

“The political changes and demonstrations across parts of Northern Africa and the Middle East continue to influence hotel performances”, said Elizabeth Randall, managing director at STR Global. “The MENA markets reporting positive occupancy and average room rate increases for May are Jeddah, Makah, Medina, Riyadh and Dubai. Despite new supply still entering the Dubai market, May was the second consecutive month of moderate average rate increases since mid-2008”.

Highlights among the region’s key markets for May include (year-over-year comparisons, all currency in U.S. dollars):

• Among the key markets in the region, Abu Dhabi, United Arab Emirates, reported the largest occupancy increase, rising 17.4 percent to 64.2 percent, followed by Riyadh, Saudi Arabia, with an 8.4-percent increase to 73.5 percent.
• Cairo, Egypt, occupancy dropped 47.6 percent to 34.4 percent, reporting the largest decrease in that metric, followed by Amman, Jordan, with a 19.4-percent drop in occupancy to 57.2 percent.
• Two markets experienced ADR increases of more than 10 percent: Cape Town, South Africa (+17.6 percent to US$135.28), and Riyadh (+11.3 percent to US$284.93).
• Abu Dhabi posted the largest ADR decrease of the key markets, registering a 22.3-percent drop to US$145.27, followed by Amman (-11.0 percent to US$143.24) and Beirut, Lebanon
(-10.9 percent to US$189.79).
• Two markets experienced double-digit RevPAR increases: Riyadh (+20.6 percent to US$209.43) and Cape Town (+17.8 percent to US$59.50).
• Four markets reported RevPAR decreases of more than 20 percent: Cairo (-49.3 percent to US$40.06); Amman (-28.3 percent to US$81.93); Beirut (-26.6 percent to US$108.07); and Muscat, Oman (-22.0 percent to US$79.14).

Performances of key countries in May (all monetary units in local currency):

Country

Occupancy

% change

ADR

% change

RevPAR

% change

Egypt

36.6%

-49.2%

EGP422.79

-3.4%

EGP154.79

-50.9%

Saudi Arabia

63.7%

+17.6%

SAR651.10

+6.5%

SAR414.48

+25.3%

South Africa

50.3%

-4.7%

ZAR820.60

-0.2%

ZAR412.86

-4.9%

United Arab Emirates

66.6%

+3.1%

AED637.12

-3.6%

AED424.21

-0.6%

*percentages are increases/decreases for May 2011 vs. May 2010

View Global hotel review for May 2011.

Media contacts:

Konstanze Auernheimer
Director of Marketing & Analysis
STR Global 
KAuernheimer@strglobal.com
+44 (0)207 922 1961

Jeff Higley
VP, Digital Media & Communications
jeff@str.com
+1 (615) 824-8664 ext. 3318

Rachael Spann Urie
Communications Coordinator
rurie@str.com
+1 (615) 824-8664 ext. 3305

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