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Baird/STR Hotel Stock Index down 5.9% in June

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12 July 2011
HNN Newswire


HENDERSONVILLE, Tennessee and MILWAUKEE, Wisconsin—The Baird/STR Hotel Stock Index ended June with a 5.9-percent decrease to 2,240 and is down 5.2 percent year-to-date 2011. The index ended 2010 at 2,364.

Robert W. Baird & Co. (Baird) and STR partnered to create the Baird/STR Hotel Stock Index—the first widely available U.S. hotel stock index in the hotel industry. The index combines Baird’s financial markets expertise, the data processing of STR and the industry’s leading news website, HotelNewsNow.com.

The Baird/STR Hotel Stock Index underperformed the S&P 500 and the RMZ. The S&P ended June with a 1.8-percent decrease and the RMZ ended the month with a 3.7-percent decrease.

“The index’s latest monthly performance is a reminder that investors are still apprehensive to invest in the markets despite stabilized performance metrics for U.S. hotels,” said Randy Smith, chairman and co-founder of STR. “Rising fuel prices remain top of mind for consumers and investors, and that does have some affect on investment sentiment. We expect the industry’s performance metrics to remain strong and believe the industry will see a profitable summer travel season. Hopefully that will help convince investors that hotel stocks are a good investment vehicle.”

“Stock valuations remain attractive even as hotel fundamentals continue to strengthen,” said David Loeb, senior hotel research analyst and managing director at Baird. “Despite a handful of macroeconomic headwinds, soon-to-be-reported second quarter results should be strong, which could drive hotel share prices higher. Forward-looking management commentary is likely to remain upbeat as well, which could improve investor sentiment.” 

About the Baird/STR Hotel Stock Index

The Baird/STR Hotel Stock Index was set to equal 1000 on 1 January 2000, as its starting point. The Index reached its peak of 3178 on 5 July 2007. The Index’s lowest point occurred on 6 March 2009, when it dropped to 573.

The Index is available exclusively on www.hotelstockindex.com and www.HotelNewsNow.com. The Baird/STR Hotel Stock Index is a co-branded index created by Robert W. Baird & Co. (Baird) and Smith Travel Research, Inc. (STR). The market-cap weighted Index is comprised of 15 of the largest market capitalization hotel companies publicly traded on a U.S. exchange and attempts to characterize the performance of hotel stocks. The Index is maintained by Baird and is hosted on HotelNewsNow.com. The Index is not actively managed and a direct investment cannot be made in it.

The current companies that comprise the Baird/STR Hotel Stock Index: Ashford Hospitality Trust, Choice Hotels International, DiamondRock Hospitality,  Hersha Hospitality Trust, Hospitality Properties Trust, Host Hotels & Resorts, Hyatt Hotels, InterContinental Hotels Group, LaSalle Hotel Properties, Marriott International, Orient-Express Hotels, Pebblebrook Hotel Trust, Starwood Hotels & Resorts Worldwide, Sunstone Hotel Investors and Wyndham Worldwide.

Media Contacts:
 
Jeff Higley
VP, Digital Media & Communications
jeff@str.com
+1 (615) 824-8664 ext. 3318

Rachael Spann Urie
Director, Public Relations
rurie@str.com
+1 (615) 824-8664 ext. 3305
 
Angela Pittman Taylor
Baird Public Relations
apittmantaylor@rwbaird.com
+1 (414) 765-7250

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