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New Orleans reports strong weekly growth

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26 July 2012
By Rachael Spann Urie
Director, Public Relations, STR
rurie@str.com

HENDERSONVILLE, Tennessee—New Orleans reported strong growth in the three key performance metrics during the week of 15-21 July 2012, according to data from STR, parent company of HotelNewsNow.com.

The market’s occupancy rose 19.1% to 74.4%, its average daily rate increased 15.9% to $112.17 and its revenue per available room increased 38% to $83.48.

Overall, the U.S. hotel industry’s occupancy ended the week with a 2.5% increase to 75.1%, ADR increased 4% to $108.15 and RevPAR ended the week with an increase of 6.6% to $81.25.


Among the top 25 markets, Phoenix fell 3.8% in occupancy to 50.6%, posting the largest decrease in that metric.


Four markets other than New Orleans reported ADR increases of more than 10%: Oahu Island, Hawaii (+15.7% to $199.03); Atlanta (+12.3% to $93.87); Boston (+12.1% to $166.46); and San Francisco/San Mateo (+11% to $174.98).

San Diego reported the only double-digit ADR (-11.8% to $151.96) and RevPAR (-10.7% to $137.22) decreases for the week.

Other than New Orleans, four markets reported RevPAR increases of more than 15%: Oahu Island (+29.7% to $186.73); Atlanta (+26.1% to $70.57); St. Louis (+17.7% to $71.27); and Houston (+16.6% to $64.37).

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