HENDERSONVILLE, Tennessee—Canada’s hotel industry reported negative results in the three key performance metrics for the week of 22-28 July 2012, according to data from STR.
In year-over-year measurements, the country’s hotel occupancy ended the week with a 1.8-percent decrease to 74.4 percent, its average daily rate was down 0.6 percent to CAD$132.97 and its revenue per available room decreased 2.4 percent to CAD$98.94.
Among the provinces, Alberta reported the only occupancy increase of more than 5 percent, rising 7.5 percent to 74.5 percent. Quebec fell 10.5 percent to 71.5 percent, posting the largest decrease in that metric, followed by New Brunswick (-6.6 percent to 76.7 percent).
Newfoundland rose 4.1 percent in ADR to CAD$150.12, experiencing the largest increase in that metric, followed by Alberta with a 3.6-percent increase to CAD$146.39. New Brunswick ended the week with the largest ADR decrease, falling 7.3 percent to CAD$118.70.
Alberta reported the largest RevPAR gain, increasing 11.4 percent to CAD$109.05. Two provinces posted double-digit RevPAR decreases: Quebec (-14.8 percent to CAD$96.35) and New Brunswick (-13.4 percent to CAD$91.06).
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Jeff Higley
VP, Digital Media & Communications
jeff@str.com
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Rachael Spann Urie
Director, Public Relations
rurie@str.com
+1 (615) 824-8664 ext. 3305