Canopy by Hilton adds eight to portfolio
06 OCTOBER 2015 8:00 AM
Hilton Worldwide is adding eight new locations to Canopy by Hilton, its newest brand.
MCLEAN, Va.---Hilton Worldwide (NYSE: HLT) announced that eight new hotels will join Canopy by Hilton’s portfolio of more than 20 neighborhoods in various stages of development. Launched last October, Canopy by Hilton is Hilton’s newest hotel brand that redefines the lifestyle space.
The Canopy by Hilton neighborhood additions include:
- Canopy West Palm Beach
- Canopy Denver | Downtown
- Canopy Washington, D.C. | Southwest Waterfront
- Canopy New Orleans
- Canopy Dallas | Uptown
- Canopy Baltimore | Harbor Point
- Canopy Minneapolis | Mill District
- Canopy Chicago | The Loop
“Over the past year, momentum of our new lifestyle brand has grown tremendously with more than 20 properties in various stages of development,” said Bill Fortier, senior vice president, development, Americas. “Canopy by Hilton is poised to make a major impact in 2016 and beyond with the addition of these outstanding locations. We will continue to target key urban neighborhoods around the globe.”
In addition to welcoming these new neighborhoods, the brand is on track to open its first hotel, Canopy Reykjavik | City Centre, early in 2016. The 115-room property is now under construction on Hverfisgata St., a thriving neighborhood in the center of the city.
“Canopy by Hilton delivers a fresh approach to hospitality and the guest experience, and we are thrilled to partner with our loyal owners to bring the brand to life in these great neighborhoods,” said Gary Steffen, global head, Canopy by Hilton. “Canopy is designed to reach a broad base of guests by providing a surprisingly comfortable and thoughtfully local stay with more included value. We can’t wait to welcome our first guests in Reykjavik early next year.”
To enhance the local experience and strengthen connections within specific neighborhoods, Canopy recently unveiled #MeetTheNeighbors, a new social media series that spotlights locals’ points of view through interview sound bites to paint the landscape of each Canopy neighborhood.
Canopy by Hilton guests will enjoy the benefits of Hilton HHonors®, the award-winning loyalty program serving more than 45 million members. Guests can earn exclusive benefits and Points towards free nights, premium merchandise, unforgettable experiences and more. HHonors Diamond and Gold members also receive extra HHonors Bonus Points and space-available room upgrades on qualifying stays.