Modest increases in room rates will require softer perks for meetings and groups.
Loyalty programs are based on demonstrated value to owners, guests and hotel companies.
In this week’s roundup of hotel promotions: Hotels offer amenities for groups and a property looks to energize its slow season.
Independent hoteliers are banning together via new loyalty programs to compete against the frequent-guest offerings at the big brands.
Maintaining your brand’s reputation in cyberspace can be a tricky task. Here are some tips to get you started down the right path.
In this week’s hotel marketing roundup: Adults stay free at Bolongo; Microtel celebrates its J.D. Power ranking; and Starwood offers added value—and discounted rate—to guests in Greece.
Free Internet access positively impacts guest satisfaction, according to the 2010 North America Hotel Guest Satisfaction Index Study by J.D. Power and Associates.
If only hoteliers had heeded the words of the late pop singer Michael Jackson, there might be a lot less anger at the U.S. General Services Administration this morning.