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1.
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By Jeff Higley, Editorial Director
16 May 2012
Once considered a “category killer,” Marriott International’s Courtyard by Marriott brand is using a lobby revitalization project to attract new consumers and woo back guests who left.
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2.
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By Patrick Mayock, Editor-in-Chief
31 January 2013
Hoteliers in the Big Easy project packed houses and strong rates for Super Bowl weekend.
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3.
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By Jason Q. Freed, News Editor-Americas
27 October 2011
A major initiative to reposition Crowne Plaza will take the lead, but each department at IHG will make tweaks to capitalize on growing demand and help franchisees increase RevPAR and market share.
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4.
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By Stephanie Wharton, HotelNewsNow.com contributor
29 October 2012
After identifying some of the key issues with Crowne Plaza, IHG executives are investing in refreshing the brand to create a unique upscale experience.
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5.
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By Jason Q. Freed, News Editor-Americas
31 August 2011
Next up for IHG is a repositioning of its Crowne Plaza brand, with hopes of moving to the upper-upscale segment. Along the way, IHG plans to remove about 40 hotels from the brand, or 10% of its portfolio.
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6.
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By Jason Q. Freed, News Editor-Americas
25 October 2011
The IHG brand eyes a young, successful business traveler while asking owners for capital investment for new bedding, a new service program and improved fitness and F&B facilities.
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