STR: US hotel results for week ending 1 August
STR: US hotel results for week ending 1 August
06 AUGUST 2020 9:04 AM

U.S. hotel occupancy declined 34.5% to 48.9% during the week of 26 July to 1 August. ADR fell 25.3% to $100.04 and RevPAR dropped 51.1% to $48.96.

HENDERSONVILLE, Tennessee—U.S. hotel performance data for the week ending 1 August showed slightly higher occupancy and room rates from the previous week, according to STR.

26 July through 1 August 2020 (percentage change from comparable week in 2019):

• Occupancy: 48.9% (-34.5%)
• Average daily rate (ADR): US$100.04 (-25.3%)
• Revenue per available room (RevPAR): US$48.96 (-51.1%)

U.S. occupancy has risen week over week for 15 of the last 16 weeks, although growth in demand (room nights sold) has slowed.

Aggregate data for the Top 25 Markets showed lower occupancy (41.4%) and ADR (US$97.58) than all other markets.

Norfolk/Virginia Beach, Virginia, was the only one of those major markets to reach a 60% occupancy level (64.1%).

Three additional markets reached or surpassed 50% occupancy: Detroit, Michigan (54.3%); San Diego, California (53.1%); and Philadelphia, Pennsylvania-New Jersey (51.4%).

Markets with the lowest occupancy levels for the week included Oahu Island, Hawaii (21.4%), and New Orleans, Louisiana (29.7%).

Additional Performance Data
STR’s world-leading hotel performance sample comprises 68,000 properties and 9.1 million rooms around the globe. Members of the media should refer to the contacts listed below for additional data requests.

About STR
STR provides premium data benchmarking, analytics and marketplace insights for global hospitality sectors. Founded in 1985, STR maintains a presence in 15 countries with a corporate North American headquarters in Hendersonville, Tennessee, an international headquarters in London, and an Asia Pacific headquarters in Singapore. STR was acquired in October 2019 by CoStar Group, Inc. (NASDAQ: CSGP), the leading provider of commercial real estate information, analytics and online marketplaces. For more information, please visit and

North America Media Contact
Haley Luther
Communications Coordinator
+1 (615) 824-8664 ext. 3500

General Media Inbox:

The above is a news release written by a third party. While HNN’s editorial mission is to produce unique content, it occasionally publishes timely, newsworthy news releases to complement in-house reporting efforts. All news releases are clearly marked as such. For questions and clarification, please contact Editorial Director Stephanie Ricca at

No Comments

Comments that include blatant advertisements or links to products or company websites will be removed to avoid instances of spam. Also, comments that include profanity, lewdness, personal attacks, solicitations or advertising, or other similarly inappropriate or offensive comments or material will be removed from the site. You are fully responsible for the content you post. The opinions expressed in comments do not necessarily reflect the opinions of Hotel News Now or its parent company, STR and its affiliated companies. Please report any violations to our editorial staff.