STR Global: Americas results for March
 
STR Global: Americas results for March
29 APRIL 2015 7:40 AM
Compared to March 2014, the Americas region reported a 2.2% increase in occupancy to 66.6%, a 4.1% increase in ADR to $122.35 and a 6.3% increase in RevPAR to $81.44.
LONDON and HENDERSONVILLE, Tennessee—The Americas region recorded positive results in the three key performance metrics when reported in U.S. dollars during March 2015, according to data compiled by STR, Inc. and STR Global
 
Compared to March 2014, the Americas region reported a 2.2-percent increase in occupancy to 66.6 percent, a 4.1-percent increase in average daily rate to US$122.35 and a 6.3-percent increase in revenue per available room to US$81.44.
 
Among the key markets in the region, São Paulo, Brazil, reported the largest occupancy increase, up 11.1 percent to 69.2 percent. Boston, Massachusetts, followed with a 9.3-percent occupancy increase to 75.2 percent. 
 
Buenos Aires, Argentina, experienced the largest occupancy decrease, down 7.1 percent to 59.4 percent. 
 
San Francisco/San Mateo, California, posted the largest ADR increase, rising 13.5 percent to US$210.50. Boston followed with a 10.5-percent increase to US$170.05. 
 
Boston also reported the largest RevPAR growth, up 20.7 percent to US$127.93.
 
Rio de Janeiro, Brazil, experienced the steepest decreases in both ADR (-33.5 percent to US$160.89) and RevPAR (-37.1 percent to US$110.14). 



View the global hotel review for March.

 
Media contacts:
 
Naureen Ahmed
Manager, Marketing & Analysis
STR Global
media@strglobal.com 
+44 (0)207 922 1965
 
Jeff Higley
VP, Digital Media & Communications
STR, Inc.
jhigley@str.com
+1 (615) 824-8664 ext. 3318

Nick Minerd
Public Relations Coordinator
STR, Inc.
nminerd@str.com
+1 (615) 824-8664 ext. 3305
 

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